Both of the readings from this week give examples of how
great an impact the effects of visual media have on America. In the first reading that focused on Fred
Waller’s groundbreaking invention, Cinerama, there was an amazement that swept
through the country because of this new way to perceive images. People were able to use frontal along with
peripheral vision to feel like they were in the moment of whatever action was
happening on screen. This example of a
kind of shock to the senses is also seen in the second reading that focuses on
the Eameses’ multimedia architecture. People
were overwhelmed by the amount of information that was being flashed through
thousands of photos on multiple screens.
The Eameses’ goal was to change the structure in which a person gains
information, which is similar to how Waller wanted people to be able to view
film in a different, innovative way. It
seems to me that Cinerama and the curved screen began this idea of giving
people a sensory overload. The Eameses
took this idea and forced information upon people in what I think is an almost
unpleasant way, because after watching part of their Glimpses of the USA in class I found that all of the images just
swirled around in my head with no uniformity.
Today, the technology for information we have is astounding in that
there is way too much that one person could ever learn in a lifetime. There seems to be this almost paradoxical
phenomenon in that there are so many options to focus on, we often find it too
difficult to even focus on one. Along
with this, it creates the problem of how easy it is to falsify information and
feed it to the general public. I think
it will be interesting to see the new ways in which we are able to access
information in the future.
I agree with you that the images in Glimpses of the USA were flashed to a viewer in such a rushed fashion that it might have been mind- boggling. I think that this method of relaying information, however, was the best way to have the United States stand out in the Moscow World Fair. It would have been the talk of the fair with people trying to share what they remember and what they did not get to see.
ReplyDeleteI certainly felt overwhelmed by the method the Eameses chose to convey information about America in Glimpses of the USA, and I have grown up with a generation of people who have been acclimated to a constant bombardment of advertising and information. I can only imagine how the audience must have felt watching Glimpses at the time of its unveiling. It was truly an unprecedented sensory experience. This must have made it an especially effective way to get people interested in the United States, and I agree with Alicia, it was a great way to make the U.S. stand out at the Moscow World's Fair.
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